Questions,answered.

DNA, short for Divination Agency, is a creator management and growth agency. We help creators grow their audiences, build recognizable brands and create a lifestyle and business around their content.

It's the belief the agency was built on: beauty, ambition and talent exist everywhere. Our job is to find it, nurture it and help the world see it — like a rose growing through concrete.

We're not a management company that simply promises more subscribers. DNA combines creator management, growth and marketing, and lifestyle and brand identity — the infrastructure behind the creator. You focus on your identity, content and audience; we build the business around them.

Creators with a clear identity — or the drive to build one — who are active on social media, open to collaboration and ready to take their content and brand to the next level. We work with both human creators and AI creators.

We work across subscription and social platforms. The right mix depends on your goals, your audience and your content, and we map it out together.

Always. Your identity stays yours. Your boundaries and your approval are built into the plan, and nothing goes out under your name that you're not comfortable with.

DNA works on a performance-based revenue share rather than a large fixed fee upfront. We earn a percentage of the revenue we help you grow, so we only win when you do. The exact terms — including how revenue is calculated and paid out — are set out clearly in each agreement.

No honest agency can. Growth depends on the content, the audience, consistency and the market. What we commit to is a clear strategy, real work and transparent reporting.

Alongside human creators, DNA develops and operates AI-generated creators: building the persona and brand, producing content through specialized partners, growing the audience, and running account operations and monetization.

We run both under one agency, with the right workflow for each. The goal is the same — a recognizable brand and sustainable revenue — but the day-to-day operations are built differently.

Fill out the creator application. Tell us about yourself, where you're active and what you're looking for. It only takes a few minutes.

No. We look at identity, consistency, potential and fit — not just follower counts.

Every application is reviewed personally. If there's a potential fit, we'll reach out to set up a conversation about your goals and whether DNA is right for you.

Yes. DNA works only with creators who are 18 or older.

Yes. Your application is confidential and used only to evaluate a potential partnership. See our Privacy Policy for details.